We keep hearing the bullish powers of social media and email marketing for shopping websites and e-commerce stores. However, recent data by SimilarWeb suggests that search still remains as the more dominant force in driving traffic to sh...

SEO is very important. We all know that. However, SEO is not everything (despite my constant nattering on about the subject!). Even if your website isn’t properly optimised for search engines, you can still get a lot of traffic from othe...

Surprise! I bet you weren’t expecting that, were you? But it is true. Snapchat is now receiving 8 billion video views on a daily basis — which is equal to what Facebook gets for Facebook videos.

Ever since Facebook Live videos have been introduced, there has been a lot of buzz. Celebrities, public figures, and influencers were given first access to Facebook Live videos, and then the access was given to the general public. Initia...