The emergence of branded social media pages has revolutionized the communication between customers and businesses online.
Branded channels now act as the first touch-point between buyer and seller.
Paul Adam's book Grouped: How small groups of friends are the key to influence on the social web explains how reaching ‘fans’ and then influencing their friends is key to getting a marketing message across to the critical mass of people to make an idea spread.
Sociological and psychological studies have proven that word-of-mouth recommendations, reaching interlinked groups of friends, and social proofing are all essential to successful marketing campaigns. With the birth of social media, all of this become possible through the internet.
Are you building relationships with potential customers through social media?
Our Social Media Marketing solutions put your business in a position to reach and engage with targeted customers. We can set you up on all the most popular social media channels and populate each channel with relevant information. Bespoke Facebook applications will be developed, a unique cover photo will be designed for your Facebook timeline, a Twitter cover background will be built and your Google+ brand will be created and optimised.
In-depth reports will be provided monthly explaining your business performance and highlighting areas for improvement. Unique posts to be shared across your social network will be drawn up and scheduled by our team of copywriters. Every aspect of your social media marketing campaign will be looked after by us, but of course you are free to log in and post as much as you like.
The return on investment that businesses experience when shifting from outbound (cold calling, press ads, banner ads, TV, etc) to inbound marketing (SEO, social media) has been well documented – and with good reason! Companies that part with traditional marketing methods to follow their customers online are blowing key growth metrics like sales productivity, market share and marketing efficiency out of the water.
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Learner drivers are most commonly aged between 17 and 25 years old. The driving skool.com knew that the majority of its target market uses social media on a regular basis, and that if they could have a strong presence on Facebook, Twitter and YouTube they could increase their brand awareness and the sales generated from online sources.
Learn how we created over a million YouTube hits for the driving skool.com by clicking the "Read full case study" button below.
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