Key Takeaways from brightonSEO
This year’s brightonSEO made one thing very clear: SEO is no longer just about rankings and traffic. AI search is taking over which means it’s changing user behaviour and fragmenting discovery journeys. This makes us as marketers rethink...
read moreWhat Is E-E-A-T and Why Does It Matter for SEO?
What Is E-E-A-T E-E-A-T: Experience, Expertise, Authoritativeness, and Trustworthiness. These are Google’s quality guidelines and are used to assess content quality. Content that meets the E-E-A-T criteria has a much higher chance of ran...
read moreDouble Win at the UK Search Awards 2025: UK’s Best Local SEO and Low Cost SEO
We’re proud to share that Improve My Search Ranking has been recognised with two awards at the UK Search Awards 2025, winning Best Low Cost SEO and Best Local SEO for our work with Foster Harrington Solicitors. Being acknowledged in both...
read moreA Complete Guide on Internal Linking for SEO
Internal links play an essential role in any SEO strategy. How and where you place your internal links has an impact on how users and search engines understand your site. Essentially, internal links enhance crawlability, which helps impr...
read more