Google algorithm updates are not entirely new to anyone in the search engine optimisation world. These updates are frequently rolled out by Google to improve the way websites are ranked in the search engine results pages (SERPs).
The process of buying (for any consumer) is largely dependent on emotions. It often seems like we already have most of the things we need to survive as well as live a healthy, happy life. Yet people make purchase decisions all the time.
It’s because they are often motivated by emotions — not basic needs.
Using Structured Data isn’t optional anymore.
There is a lot of competition to rank higher in the search engine results pages. Therefore, you do require every best SEO practice that could give you an edge over other competitors.
Structure Data is one of those techniques that you should use to gain an advantage over other listings in the SERPs.
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