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Why Ecommerce SEO Is Now More
Important Now Than Ever

E-commerce websites have become increasingly popular over the past few years, following the advent of build-it-yourself platforms such as Shopify and Squarespace.

But while the e-commerce space has become saturated and more competitive, it presents endless opportunities for big and small businesses alike.

How Can Your Website Be Discovered?

This only means that e-commerce sites need SEO for them to be found online and rank for specific keywords. Organic SEO efforts alone can generate a chunk of traffic to your website; and we all know how valuable ranking on the first pages of search engines is for businesses.

Drive Relevant Traffic

E-commerce websites have so much SEO potential because of the number of products they offer. If you sell over a hundred products, imagine how much content you can optimise to boost individual pages in your website.

We use SEO techniques specifically designed for e-commerce, including optimising product descriptions, URLs, custom photos and videos, metadata, and all different content variations to increase your chances of ranking in Google.

SEO is even more relevant if you are planning to introduce new and seasonal products to your customers. Our team will get your products to rank even before they are up for grabs, by giving signals to search engines in the form of additional promotions, such as guest blogs, press releases, white papers, and so on.

Stay Ahead of the Competition

As an agency specialising in e-commerce SEO, we know just what to do to make sure your website is ranking above your competition. Combining a variety of SEO techniques, reporting tools, and digital marketing expertise, we can groom your website to rank in specific products or niche where you wish to gain a competitive edge on.

More importantly, we will ensure that every aspect of your e-commerce website, from the layout down to each product description, is much better than those of your direct competitors.

Increase Conversions and Sales

Stepping up your SEO game not only brings in website traffic, it also turns visitors into paying customers. Our team combines SEO best practices, website structure, information and internal link architecture, which can double your traffic and revenue.

We will also strengthen your content marketing campaigns to engage customers and encourage them to come back, and eventually become fans of your products and brand. Leveraging user-generated content such as customer reviews and FAQs can also potentially boost your SEO campaign and sales conversions.

Running both an SEO campaign and e-commerce website can be quite a handful, but, the leading e-commerce SEO agency in London, is here to help. Get in touch with us today!

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