The information in this guide has been put together based on research showing the effects of the corona virus outbreak on businesses in China – and reports from Harvard Business School and other outlets on how best to market, maint...

We all know that it is a recommended practice to include structured data whenever possible. The assumption is that it helps improve search engine rankings, but is it really the case? After a recent controversy on social media, Google’s D...

Google rarely shares tips on how to improve content. So when an official source does share tips on how to improve web content, it is always worth talking about. Recently, Google’s John Mueller was asked a question on how to improve web c...

Last month, Google introduced BERT — Bidirectional Encoder Representations from Transformers — which would help Google better understand online search queries with proper context. The algorithm update made many headlines about what it is...