Keyword research, organisation, and implementation are crucial steps for any SEO campaign. Most content marketers and search engine professionals, however, only focus on keyword research and implementation. They find keywords they want t...

SEO is a dynamic field, mainly because search engines evolve regularly with new algorithm updates. To keep up with these changes — and, in fact, stay ahead of the updates — you also need to adapt and evolve.  More importantly, you need t...

SEO or search engine optimisation has many different aspects. It comprises a lot of things: from keyword research to on-page SEO to off-page SEO and backlinks from well-established relevant websites on the internet. However, there is one...

Meta title and meta descriptions have always been important parts of a web page’s SEO. However, in recent years, many webmasters and SEO professionals stopped paying a lot of attention to these elements. A recent study conducted by Ignit...