Ranking on the first page of major search engines such as Google, Yahoo, and Bing isn’t a matter of luck. You need to know the key factors that significantly effect your website rankings. Otherwise, you can bet your site won’t make it to the first page any time soon!
New to SEO? Do you just want to know the most important SEO factors so that you can start focusing your efforts on them, starting today? Then our 5 little-known SEO factors is a good way for you to learn all the essentials without wasting a lot of time, energy, and money. After you’ve read this it would be a good idea to read our Beginners Guide to SEO and Advanced On-Page SEO Guide.
Remember that this list was based on the findings of survey results and correlation data from the Moz 2013 Search Engine Ranking Factors.
Here are 5 little-known SEO factors that could affect your rankings: (more…)
One of the major goals of any business owner is to raise their business/brand awareness. A business owner has to keep their website beefed-up with great content as well as keep their social media accounts active with fresh content to keep their audience engaged and rise higher in search engine rankings. However, even after following tried-and-tested online marketing strategies, a lot of small businesses struggle making more sales online. What could they be doing wrong?
While it’s true that there’s a lot of information on effective SEO strategies that promise good results, however, only few of those resources actually address the mistakes that many small business owners fall victim to. By reviewing these mistakes, business owners can immediately pinpoint where they went wrong and take proper actions to make improvements, which will result in a more efficient use of their time, energy, and other resources.
Here are the top five common SEO mistakes that we see most business owners make: (more…)
In 2013, Google made numerous algorithm updates that left many business owners unsure of what the search engine giant will do next.
With various Google’s Panda and Penguin updates, and the recent Hummingbird update, Google made it clear that they won’t tolerate anyone using “black hat SEO” techniques – keyword stuffing, spammy blog comments, link farming, etc – to influence search engine rankings.
Instead, they want Internet Marketers to put their efforts in creating original and remarkable content that offers stellar user experience for their visitors.
Many marketers biggest concern is not to break these “new rules” and risk their website rankings and credibility, but most of them are unsure how they should proceed.
The problem lies in the fact that most still hang on to the old definition of On-Page SEO – i.e. placing keywords in specific sections inside a web page to help search engine crawlers find the page. However, On-Page SEO of today has to focus on optimizing your pages for users too, not just the search engine crawlers.
If you’re unsure how to handle On-Page SEO issues for your website, read these 5 easy to follow SEO tips that will keep your website’s rankings and reputation intact.