John Mueller clarifies the role of keywords in domain name and URLs
What advantages does a domain have if the domain name has an important keyword in it?
read moreJohn Mueller Talks About Content, Word Count, & Rankings
Do you need 3,000-word content to rank on the top of Google’s first page? Or will a 700-word blog post do just fine? Is the quality of information more important than the number of words a web page has? What does the evidence suggest? Th...
read moreContent distribution ideas: How to expand your content reach
Good website content is the cornerstone of search engine optimisation campaigns and a bid driver of targeted traffic and visitors, who become leads and paying customers. When we talk about content marketing, the biggest focus is almost a...
read moreGoogle’s John Mueller shares SEO advice on implementing major website changes
Whenever you are making wholesale changes to your website, it is crucial to ensure your website does not take a hit in the search engine results pages. Making sure to avoid any potential SEO hit should be one of the main objectives when ...
read more