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by Gavin

Content Marketing, Marketing, SEO, Social Media,

Reddit User-Generated Content vs. Expert articles: How is Search evolving?

The SEO landscape is constantly shifting, with new trends and strategies emerging all the time. One of the most intriguing developments is the rise of user-generated content (UGC) on platforms like Reddit surpassing articles written by e...

August 1, 2024 0 comments

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by Gavin

Website Speed Optimisation,

Core Web Vitals look up: Fresh data shows improvement

Google’s latest check-in on website health, the June 2024 Chrome User Experience Report (CrUX), offers a hopeful picture. Websites, on average, are loading faster, staying put, and reacting quicker. This is great news for online vi...

July 24, 2024 0 comments

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by Gavin

Google Penalty,

Google announces June 2024 spam update

Search engine optimisation (SEO) is a constant dance between providing valuable content to users and adhering to the ever-evolving algorithms of search engines like Google. On June 20th, 2024, Google announced the rollout of its June 202...

June 26, 2024 0 comments

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by Gavin

Google Penalty, On-Page SEO,

The great H1 vs. Title tag debate: Does Google even care?

Title tag optimisation has been a hot topic among SEO professionals for years, particularly regarding the importance of matching a web page’s H1 tag with its title tag. In the age of relentless keyword stuffing, it seemed like a no...

June 17, 2024 0 comments

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