Google search algorithm may consider negative reviews, John Mueller explains..
Does a large amount of negative reviews affect the search engine rankings of a website? Apparently, yes. Google’s John Mueller recently explained that the Google search engine algorithm might pick up if a website has a lot of negative re...read more
Link-building: 5 tips for an effective email outreach campaign
There are a few different ways of building high-quality backlinks, e.g., the broken link method, guest-posting, testimonials, etc. However, most of them require some sort of manual outreach. Some of the link-building techniques require a...read more
Websites are faster ever since page speed became a search engine ranking factor
Although it is not a complete surprise, it is still nice to have some sort of confirmation that the efforts were worth it. Google recently confirmed that web pages in more than 95% of countries have seen improved speeds. Apart from the i...read more
Google Ads to provide more assistance in case of ad disapprovals
“Your ad has been disapproved”. It does not feel good to see that message, right? But, as with everything else, it does happen sometimes, and it appears that you can’t do much to prevent it. However, Google is now introducing a better so...read more