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A beginner’s guide to Accelerated Mobile Pages (AMP)

February 11, 2020 by Samwise Diamond

Back in 2016, Google introduced Accelerated Mobile Pages or AMPs to improve online user experience and reduce the time it takes for a web page to load. As the loading speed of web pages continued to become a major focus for Google, AMPs seemed like a great, natural step in the right direction.

Many website owners and SEOs jumped on this new method of presenting content, but many just didn’t pay attention. Accelerated Mobile Pages (AMPs) have various pros and cons; crucially, they can help you with improved search engine rankings.

If you are not entirely familiar with AMPs, how they work, and their advantages and disadvantages, this blog post will cover all the basics and more. Let’s start from the beginning.

 

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Samwise Diamond

A beginner’s guide to Schema markup and structured data

January 15, 2020 by Samwise Diamond

As a webmaster or SEO professional, you’ve probably heard about schema markup and structured data. 

It’s not uncommon to see rich search engine results like this one:

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This rich snippet is a result of structured data, which creates an enhanced description of your web page.

Structured data can have a positive impact on your web page’s search engine rankings and organic traffic. In this blog post, we’ll explore what schema and structured data is, how it is used, and what the benefits associated with it are.

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Samwise Diamond

SEO myths you should dispel in 2020

January 10, 2020 by Naim

2020 is here, and it’s time to finally dismiss some of the big SEO myths that are still plaguing the SEO industry. So you can focus on things that actually do matter.

Here are 5 SEO myths that you should no longer pay attention to in 2020. (more…)

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Naim