How to generate plenty of audience-centric content ideas
July 18, 2019 by Samwise Diamond
Content is the lifeblood of any online business. However, regularly publishing new content is a challenging task. The biggest problem that many content marketers often face is finding relevant and audience-centric topics regularly.
If you are in the same boat, here are six tips for generating plenty of audience-centric content ideas for your blog.
Podcast advertising is expected to grow over $1 billion by 2021
July 16, 2019 by Naim
Blog posts, infographics, presentation slides, comments, forum marketing, and video content. These are all different forms of content, and they all have been effective in some way or form. And although a couple of those mediums may have lost their efficacy, others are still growing in the content marketing world.
However, there is one more content medium that is continuously growing — podcast.
Podcasts tend to be highly engaging and informative for delivering certain types of messages. They also convey information in an easy-to-consume medium. Moreover, if the host is deeply respected in the community, the audience becomes much more receptive to the content being presented, making it a very effective online marketing medium. (more…)
6 signs you need to revamp your content & SEO strategy
June 25, 2019 by Samwise Diamond
Content and SEO are two important pillars of any online business. However, despite spending much time and effort on these components, some businesses still fail.
If you think you’re doing everything right but are still struggling with your online business, perhaps it’s time to revamp your content & SEO strategy. Here are 6 signs that you definitely should do that.