E-commerce is one of the fastest-growing aspects of the online marketing world. It gives an easy entry to smaller entrepreneurs and businessmen.
However, the competition is getting tough, and you need every tool in the box to succeed. Facing barriers in the form of small technical SEO issues shouldn’t be a challenge you face.
To help you succeed, here are 6 tips on how to do technical SEO on e-commerce websites.
‘Topic clusters’ isn’t exactly a new term in the world of SEO. However, very few SEO professionals and content marketers have truly mastered the concept.
In a world where readers are saturated with content and gaining higher search engine rankings seems almost impossible for a new website, ‘topic clusters’ can be a game-changer.
In this blog post, we explain what topic clusters are, and how content marketers and SEO strategists can use this technique to catapult their website to the top among well-established competitors. (more…)
Traffic coming from mobile devices (smartphones and tablets) has been on the rise for the last few years. Some businesses even get more visitors from mobile devices than desktops.
With more traffic comes more conversions, sales, and money. Tracking all of these factors is the key to online success.
Keeping that in mind, Google has decided to officially introduce a new conversion metric — the Relative Mobile Conversion Rate, which is being referred to as Rel McVr. (more…)
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