Trusted by 500+ Businesses to Lead the Next SEO Revolution.
“Whether customers ask Google, ChatGPT, or Perplexity, if your business isn’t recommended, you may as well be invisible. AI search is fast becoming the new front page of the internet. If your brand doesn’t appear in these results – your competitors will – and they’ll take the leads that should have been yours.”
At Improve My Search Ranking.com, we help businesses get recommended by AI. Our GEO (Generative Engine Optimisation) services ensure your brand appears in ChatGPT, Perplexity, and Google AI Mode – the platforms that are reshaping how people search. Trusted by over 500 businesses, once instructed, our team begins the implementation of of AI SEO strategies within 24 hours, delivering measurable results. With our done-for-you approach, we handle everything from optimisation to monitoring, so you can future-proof your business and capture more leads before your competitors do.
Shoppers now expect AI engines to filter the noise and give them the best answers instantly. They don’t want to scroll through endless results; they want the right solution presented to them. GEO positions your business to be one of those trusted recommendations, capturing customers before they ever reach a competitor.
The average AI search visitor (from sources like ChatGPT) is worth 4.4x more in conversion rate than the average visitor from traditional organic search.
40% of Gen Z already prefers TikTok or AI tools over Google when searching for information, showing a clear shift in consumer behaviour.
Google AI Overviews now appear in over 80% of search results, meaning visibility requires optimisation for AI-driven recommendations.
ChatGPT reached 100 million users faster than any platform in history, proving the speed of adoption for AI-powered search.
GEO ensures your business is recommended when people ask AI engines like ChatGPT, Perplexity, or Google AI Mode about products or services like yours. Instead of chasing attention, your brand is positioned to appear at the exact moment customers are ready to act.
Unlike interruptive marketing, GEO is intent-driven. AI search delivers direct answers, and being part of those answers means your business is visible to the right people, at the right time – leading not just to clicks, but to conversions.
When AI engines recommend your business, it signals credibility. Much like ranking on page one of Google once does, being selected by AI shows that your brand is viewed as trustworthy and authoritative.
Consumers are already leaning on AI engines to filter the noise and provide reliable answers. If your brand is one of the few included, you’re instantly seen as a market leader.
AI search visibility doesn’t just bring traffic, it brings intelligence. GEO helps you uncover what people are really asking AI engines about your industry, your products, and your competitors.
By tracking prompts and conversations lead to your brand being mentioned, you gain deep insight into consumer behaviour, language, and intent. This data helps you refine your message, strengthen your campaigns, and measure success with precision.
AI search is expanding rapidly, and the businesses that adapt early will secure the biggest wins. Just as SEO became a non-negotiable part of digital marketing, GEO is fast becoming essential for staying visible where customers are now searching.
With AI engines recommending only a handful of businesses – rather than the tradtional page of 10 blue links – competition will be fierce. Investing in GEO now ensures your brand stays ahead of competitors and captures tomorrow’s customers before they do.
Search is changing. AI engines like ChatGPT, Perplexity, and Google AI Mode don’t just list results, they decide which businesses to recommend. To earn a place in those recommendations, your website needs more than traditional SEO. It needs clear signals, structured content, and technical optimisation built for AI. Our GEO services are crafted to ensure your brand is understood, trusted, and surfaced by the platforms shaping the future of search. Book a GEO strategy call today and discover how we can help you stay ahead while driving more leads and sales.
Prepare your website for AI engines with GEO-first technical and on-page tweaks that give you a competitive edge.
We’ll evaluate how your brand currently appears in AI engines and combine that with a full technical SEO audit. That includes metadata, internal linking, alt texts, header tags, sitemaps, robots.txt and much more - ensuring your site is mobile responsive, fast, stable, and Core Web Vitals-ready (speed, visual stability). All the basics must be rock solid for AI to trust and surface your content.
AI engines lean heavily on structured data and knowledge graph signals. We optimise your schema markup, brand identity data and ensure your site clearly signals what your business is, what you offer, and why you’re credible.
Ranking in AI isn’t just about keywords anymore. We design content that covers direct matches and related questions (query fan-out), frequently asked questions, comparisons, alternatives, buyer journey content, and expert insights. We break content into clear headings, short paragraphs, answer-focused passages, and ensure each page serves both informational and transactional intent.
AI engines monitor how users interact with your site, i.e. dwell time, scroll depth, interaction signals. We ensure site architecture is clean (logical page flow, good internal linking), pages load fast, visuals are stable, and user paths are intuitive. We maintain fresh content by refreshing older high-traffic pages, plus tracking performance so you stay ahead of technical pitfalls.
AI engines don’t just analyse your website. They evaluate your brand’s credibility across the web too. To be recommended, your business must appear in trusted sources, earn quality mentions, and signal authority. Our off-page GEO strategies ensure your brand is recognised everywhere AI engines look.
We secure placements in structured data sources, industry directories, and wikis that AI engines rely on for context. These brand signals help reinforce your credibility across the knowledge graph.
From authoritative news features on major national publications to contextually-relevant blogs, we earn high-quality links that boost your reputation. AI engines look for consensus and reliability we build it for you.
AI models pay attention not just to customer reviews and sentiment, but also to how brands are discussed across the web. We help strengthen your reputation on platforms like Google Business Profile, Bing Places, Trustpilot, and industry-specific review sites while also building visibility on high-authority communities such as Quora, Medium, and Reddit, where AI engines often source context and trusted recommendations
Track how your brand is surfacing in AI engines and measure the impact of your investment through transparent reporting and actionable insights.
Receive monthly reports showing where and how your business is being recommended in AI.
We test and monitor key prompts that your customers are likely to ask AI engines, tracking how often your business is included in the answers. This ensures your brand stays visible for the questions that matter
Beyond mentions, we track the quality of AI-driven traffic to your site, including leads, enquiries, and sales so you can see the real-world impact of GEO on your bottom line.
Our analysts continually refine your strategy based on performance data, adjusting tactics to maximise reach and ensure your brand keeps pace with fast-changing AI algorithms.
Our process is a tried and tested method of generating new enquires. Meticulous preparation and planning are essential to the success of any GEO campaign. With our vast experience we’ll research your niche and work out exactly how we can bring your business more revenue and traffic through improved online visibility and conversions.
The first step in each of our GEO campaigns is to learn about you, your business and your competition. By understanding your business objectives and your industry we are able to research and plan a bespoke GEO campaign tailor made just for you. This initial analysis will give us an understanding of where your website currently stands in terms of its overall search performance.
From our initial research of your business and industry we are able to develop a list of prompts we believe will be profitable pursuing. We will also take into consideration the ‘intent’ of prompts and the search behaviour of customers in your industry.
Each month our team of AI-savvy writers and content strategists will produce optimised articles, FAQs, press releases, and multimedia content designed to surface in AI engines like ChatGPT, Perplexity, and Google AI Mode. The content we create is structured to feed AI retrieval using passage-level optimisation, schema markup, and entity-driven topics - while also strengthening your brand authority across the wider web. This not only increases your chances of being recommended by AI engines but also enhances your credibility and image in the eyes of both customers and search platforms.
Off-page authority is one of the most critical elements of any GEO campaign. AI engines no longer reward outdated tactics like mass link building — instead, they rely on trusted signals, citations, and quality mentions to decide which businesses to recommend. Our authority strategy is built on the latest AI ranking factors. We focus on securing placements in high-trust sources, industry directories, news outlets, and communities like Quora, Medium, and Reddit. These brand signals strengthen your credibility across the knowledge graph and increase your chances of being surfaced in ChatGPT, Perplexity, Google AI Mode, and beyond.
Each month we’ll provide you with a detailed report highlighting the improvements achieved in the previous 30 days - including increases in AI visibility, prompt inclusion rates, and the all-important leads, enquiries, and revenue driven from AI search. And with your dedicated account manager never more than a phone call away, you can request any of the key GEO metrics.
Each month our team of diversely trained writers and content marketers will produce articles, press releases, video, infographic and other content that will appeal to your target market.
The content we create will not only help to generate social signals and natural backlinks, but it also enhances the authority and image of your brand online.
Each month our team of diversely trained writers and content marketers will produce articles, press releases, video, infographic and other content that will appeal to your target market.
The content we create will not only help to generate social signals and natural backlinks, but it also enhances the authority and image of your brand online.
Each month our team of diversely trained writers and content marketers will produce articles, press releases, video, infographic and other content that will appeal to your target market.
The content we create will not only help to generate social signals and natural backlinks, but it also enhances the authority and image of your brand online.
Each month our team of diversely trained writers and content marketers will produce articles, press releases, video, infographic and other content that will appeal to your target market.
The content we create will not only help to generate social signals and natural backlinks, but it also enhances the authority and image of your brand online.
Each month our team of diversely trained writers and content marketers will produce articles, press releases, video, infographic and other content that will appeal to your target market.
The content we create will not only help to generate social signals and natural backlinks, but it also enhances the authority and image of your brand online.
Air To Heat provide energy-efficient air source heat pump solutions, helping homeowners reduce energy bills and transition to sustainable heating. With AI search rapidly changing how people discover services, the team at Improve My Search Ranking devised a tailored GEO strategy to ensure Air To Heat appeared in ChatGPT, Perplexity, and Google AI Mode recommendations. By optimising brand signals, entity data, and AI-friendly content, we positioned them as a trusted choice for renewable heating in their market. The result: a significant uplift in AI visibility, leads, and enquiries driven directly from generative search engines.
increase in brand mentions across AI engines
350+ additional keywords on page 1
Our organic traffic in December is up 257%, that’s 20,000 more visitors than same time last year. Enquiries via this channel up 239% which equates to several hundred more sales leads.
In 12 months Improve My Search Ranking increased our website traffic by over 6,500%. Enquiries are through the roof, resulting in hundreds of thousands of pounds in revenue.
Josh and his team have helped us grow our company in an exceptionally effective manner. With their digital marketing expertise they have helped us achieve Page 1 Google rankings for over 1,000 keyword phrases, which in turn has allowed us to dominate a great number of local areas in the South East of England. They have been paramount in increasing our sales and helping us reach our business objectives.
My old website was going downhill so I signed up with Improve My Search Ranking and six months later we are on every page at the top - I thoroughly recommend this company to anyone who is thinking about improving their SEO - the team have been fantastic.
Improve My Search Ranking show great commitment to their specialism in SEO. They are effective and a pleasure to work with and the results have been very positive.
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