Google mobile-first indexing to be applied to all websites within 6-12 months
Back in November 2016, Google introduced mobile-first indexing. As per this significant change, Google started using the mobile version of a website’s content to rank pages from that site, display snippets in the SERPs, and understand st...
read moreGoogle introduces Relative Mobile Conversion Rate metric (Rel mCvR)
Traffic coming from mobile devices (smartphones and tablets) has been on the rise for the last few years. Some businesses even get more visitors from mobile devices than desktops. With more traffic comes more conversions, sales, and mone...
read moreVoice assistant usage is up by 9.5% in 2019
Siri, Alexa, Google Assistant and Cortana. Over the last few years, these voice assistants have been getting a lot of attention and popularity. Because of this, the market for voice search is expanding rapidly. This has changed the way t...
read more4 Google Ads tips for improving click-through rate and conversion rate
Google Ads is an excellent way to target keywords that would be extremely difficult for your website to rank for organically. With the right type of ads, any website can start gaining targeted traffic and sales almost immediately. Howeve...
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