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The recruitment industry has been booming for years and with so many start-ups propping up, our client asked us to ensure that their digital marketing strategy was second to none.
Our job was to plan and efficiently execute a strategy which would allow Future to dominate their competition in their target areas, we helped them do just that.
Through discussion with the management at Future we began to get a clearer idea of what their goals for the campaign were and what keywords they wanted to target.
We used this information to create an exhaustive list of potential keywords which we then condensed, with the help of the client to come up with a finalised group of target keywords.
With our target keywords in hand we then went about implementing a full technical analysis of Future Engineerings website.
This thorough analysis of the site enables us to understand the weaknesses of the website which we can work to improve during the campaign. We drew up a plan of recommendations which included, but was not limited to:
"We have driven hundreds of thousands of 'wallet out, ready to buy' visitors to our client's websites. We'd love to see if we could do the same for you."