The Battle of Two Search Engine Giants continues.
Earlier this year, Bing added a very nice-looking feature for ordering food deliveries through Bing maps. Shortly after that introduction, Google has also launched a similar feature that you can use via Google Maps and Google Voice Search.
However, Google has not just added a food delivery order system. Instead, it introduced a far more robust and comprehensive system that is only going to get better for local businesses as well as for general public and consumers.
With this new feature by Google, you can now:
- 1. Order food delivery
- 2. Reserve tables
- 3. Book appointments (think of doctor appointments)
and much more.
The good news is that this wonderful feature will be built directly into Google My Business. In the meanwhile, businesses can contact Google by filling a simple form to let them know about their business or service.
As you can guess, this new feature is yet to be fully launched and integrated. Perhaps that’s why Google has released an image showing how it will look like once it is fully accessible and in working condition.
See the following screenshot.
If you have a similar business or service that can leverage this function, you might have to wait a bit. According to Google, the booking option will be automatically added for eligible businesses that offer similar types of services.
In my opinion, it is a great leap forward in making the user experience as simple and optimised as possible.
So let’s keep our fingers crossed to see how this feature eventually turns out. With fierce competition from Bing and other similar map services, it is only going to get better, I’m sure.
All in all, it is a great news for small businesses!
Building powerful backlinks is a difficult task.
There is no doubt about it.
However, it becomes all the more difficult if you are doing it for a new blog.
The good news is that link-building does not have to be tough. If you follow a few basic rules, things will automatically come into shape for your newly born blog. But the problem is that the nitty gritty details of link-building are rarely discussed.
In this post, we are going to discuss a few proven and really effective methods to build powerful and authoritative links for a new and fresh blog. (more…)
The April 21st mobile-friendly update by Google was one of the biggest recent updates.
It created a lot of fear buzz in the SEO, blogging, and digital marketing world.
A lot of websites owners were really concerned about this update and the potential loss of traffic it could cause.
Since April 21st Google has reported an increase of 4.7% mobile-friendly websites.
But has the dust settled?
Well, not exactly.
Despite Google saying that the update has now been “fully rolled out”, we haven’t seen the end of it … not yet. There is a lot more to come.
According to Bryson Meunier of Search Engine Land, the “mobilegeddon” is just beginning, not ending.
As you can see in the following chart, the latest mobile-friendly update by Google continues to change the amount of mobile traffic a website receives.
The above analysis is done by SEO Clarity, and although the results are now becoming more stable, the difference is still noticeable in the overall percentage change.
Now, the more important question is that are we done with the update?
The simplest answer would be a big NO!
Google may have rolled out this update on April 21, but this will continue to affect “mobile-unfriendly” websites in future. They have mentioned — somehow — that they will continue to tinker with the update and encourage more websites to come within the mobile-friendly zone.
Google’s Gary Illyes also echoed the same thoughts on Twitter.
As you can guess, there is no reason to stop now.
Google knows that the future is all about mobile devices, tablets, wearables, and smartphones. So they will continue to tweak their mobile-friendly factors and introduce new algorithms to make websites more mobile-friendly.
The bottom line is that if you haven’t seen any drastic results after the 21st April update, don’t think it is over.
If you want to survive in this competitive online world within the top 10 Google results, you will have to make your website mobile-friendly and in complete compliance of the latest mobile-friendly updates. There is no other option.
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