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6 important content marketing metrics to measure (and how to find them)

Almost all online businesses and blogs use content marketing in some way, shape, or form. However, very few of them do it properly. The main reason is that they do not pay enough attention to content marketing & SEO metrics. Make sur...

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February 18, 2020 0 comments
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A beginner’s guide to Accelerated Mobile Pages (AMP)

Back in 2016, Google introduced Accelerated Mobile Pages or AMPs to improve online user experience and reduce the time it takes for a web page to load. As the loading speed of web pages continued to become a major focus for Google, AMPs ...

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February 11, 2020 0 comments
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4 pillars of a successful content marketing strategy

In 2019, 71 percent of B2B buyers said they consumed blog content during their buyer’s journey. The importance of content has never been higher in the online marketing world. But why do some content marketers and businesses succeed in co...

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January 20, 2020 0 comments
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A beginner’s guide to Schema markup and structured data

As a webmaster or SEO professional, you’ve probably heard about schema markup and structured data.  It’s not uncommon to see rich search engine results like this one: This rich snippet is a result of structured data, which creates an enh...

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January 15, 2020 0 comments
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