Almost all online businesses and blogs use content marketing in some way, shape, or form. However, very few of them do it properly. The main reason is that they do not pay enough attention to content marketing & SEO metrics. Make sur...

Back in 2016, Google introduced Accelerated Mobile Pages or AMPs to improve online user experience and reduce the time it takes for a web page to load. As the loading speed of web pages continued to become a major focus for Google, AMPs ...

In 2019, 71 percent of B2B buyers said they consumed blog content during their buyer’s journey. The importance of content has never been higher in the online marketing world. But why do some content marketers and businesses succeed in co...

As a webmaster or SEO professional, you’ve probably heard about schema markup and structured data.  It’s not uncommon to see rich search engine results like this one: This rich snippet is a result of structured data, which creates an enh...